Serums vs. Creams

The skincare industry continues to put out products that target specific skin concerns. From combating the signs of aging to addressing issues like dry skin, finding products that cater to your needs is easy. But with so many options available, many need help understanding what everything means and what specific products are for.

Take, for example, serums and creams. Both are crucial parts of a great skincare routine. But what do these products do, and what are the differences? In this guide, we'll give you the lowdown to help you find out.

What is a Serum?

A serum is a light and absorbent skincare product with a higher concentration of active ingredients. They penetrate deep into the skin and typically address specific concerns. For example, an EWG verified anti aging serum can help handle fine lines, wrinkles and other texture issues.

Meanwhile, a vitamin C serum can protect your skin from sun damage while addressing dark spots.

Think of serums as "boosters" for your skin. You can introduce them into your routine based on your unique needs.

What is a Cream?

The term "cream" is a catch-all. It refers to anything with a thick and creamy consistency. Manufacturers produce skincare creams with many ingredients to address aging, dryness, etc. However, they all have that thick consistency to create a physical barrier over the skin that prevents substantial moisture loss.

Creams are thicker and oilier. They're typically better to use towards the end of your skincare routine to lock in moisture.

How to Use Serums and Creams

Serums and creams are just two products you should have in a larger skincare routine. Generally, you apply your serum first after you wash and tone.

Because serums are highly absorbent and have higher concentrations of active ingredients, you apply them early to give your skin the attention it needs. If you're using an EWG verified anti aging serum, you'd apply that first to let the active ingredients get into the skin before applying a moisturizing cream to lock everything in. Creams should be one of the last things you apply to your skin before using sunscreen.

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